“Mein Plus im Leben” represents the improvement of one’s individual life situation. SANPURA offers its customers products that actively contribute to enhancing their quality of life. The range includes health and personal care products, everyday aids, household items, and more, all designed to make life at home as enjoyable as possible.

The website regularly promotes offers with particularly attractive discounts.

The target audience consists of men and women, primarily aged 60 and above. They are home-oriented and are willing to invest higher amounts in maintaining their health and zest for life. This target group is highly attractive for acquiring new customers.